Nodalview, the leading European solution adopted by over 10.000 real estate agents to shoot and build professional quality pictures, 360° immersive virtual tours and videos of properties, announced it has raised a € 4.1m A series. The round was led by London venture capital firm PROfounders with participation of Madrid-based K Fund and existing investor Volta Ventures and will be used to further expand the revolutionary visual communication platform across Europe.
The round builds on a year of exceptional growth at Nodalview who already generates over 80% of its revenue outside of Belgium and counts brands such as Century 21, Laforêt, Barnes and CBRE as clients. Over the past years, the real estate transaction has been progressively shifting from offline to online and digital visual experiences of properties are taking center stage in the real estate marketing value chain.
The global pandemic has accelerated the adoption of digital tools in the real estate industry with Covid-19 forcing years of digital transformation into a few months. Nodalview’s unique approach to a richer and more engaging marketing of properties online enables agents to offer frictionless online viewings of properties with potential prospects as well as eye-catching content for multi-channel promotion. By combining smartphone technology, AI and cloud computing, Nodalview’s solution empowers agents to seamlessly shoot and build high quality visuals to attract, engage and qualify home buyers or tenants around immersive connected experiences.
For Thomas Lepelaars, Nodalview CEO and co-founder, a new long term sustainable trend is being adopted :“The real estate industry is evolving to a more digitized and connected ecosystem with high expectations on customer experience. Finding a place to call home is an important step in everyone’s life and we want to help real estate agents make the experience better. With Nodalview, agents take control of all of their online marketing content in one place, generate more leads online with high quality visuals and a more efficient sales process through interactive immersive experiences”.
The investment will be used to further accelerate the scale-up’s international expansion and mission to become the all-in-one visual marketing solution for agents to market properties online efficiently. The company will be doubling its workforce by hiring more than 35 people over the next months in engineering, customer success, sales and marketing, bringing its total funding to an impressive € 6m after last year’s € 1.7m seed round with Volta Ventures.
Lepelaars says: “We are excited to welcome PROfounders and K Fund onboard – two exceptional funds who have invested in remarkable European startups and founders. Along with Volta, we are lucky to be backed by great investors that will help us build the best product and scale our operations across Europe.”
Joe Bond at PROfounders Capital says: “Nodalview is at the forefront of the digital transformation of the real estate industry. Its platform is already being used by thousands of agents to create rich multimedia content and virtual tours which allow customers to experience a new property without leaving their home. We’re delighted to partner with Thomas and his team, alongside Volta and K Fund, to support the business as it rapidly expands internationally.”
Jaime Novoa from K Fund: “In the past we’ve looked at several B2B companies operating in the real estate market. In most occasions, these companies had built software that tried to replace the whole end-to-end process of buying or renting properties. What we really like about Nodalview is that, with an apparently simple product, it has changed how many real estate agents work. And the best is that this is just the beginning of a very strong product roadmap and vision to change how the industry works”.