Mr Jeff raises 12 million dollars in a new financing round

  • It closed the year with more than 1,000 franchises in 7 countries and expects to finish 2019 with operations in 30 countries.

Mr Jeff  has raised 12 million dollars in A round financing, led by All Iron Ventures. Mr Jeff was created in 2016 by Eloi Gómez, Adrián Lorenzo and Rubén Muñoz, three Spanish entrepreneurs who were all under the age of 25. It offers home laundry and dry-cleaning services in 7 countries. The fundamental objectives of this new round are to consolidate existing markets, develop Mr Jeff’s business in new markets and increase the team by employing international talent.

Mr Jeff has opened 1,000 franchises in less than one year and expects to end 2019 with operations in 30 countries. Its team has experienced exponential growth and has currently more than 150 direct employees and more than 2,400 indirect employees.


“This important Series A demonstrates the consolidation of the business model and the support of the team that is part of Mr Jeff,” says Eloi Gómez, CEO and co-founder. “Our good results have been key to us gaining, once again, the confidence of investors, we have shown that the business model and the network of franchises, Mr Jeff, is a validated project in a strategic sector and that allows the opportunity to create a replicable model in fragmented industries “.

This Series A adds up to 3.5 million dollars funded from previous operations, from respected European entrepreneurs such as Albert Armengol (CEO of Doctoralia), Jeroen Merchiers (Managing Director of Airbnb Europe, Middle East and Africa), and Kim Jung (CEO NX Corp), the majority of which opt to continue to support  Mr Jeff and invest again in this Series A.

“The investors who trust Mr Jeff are mostly entrepreneurs who have already succeeded with their companies and who recognize that our project has the necessary tools to achieve success”, says Eloi Gómez.


In August 2018 Mr Jeff acquired Lava é Leva, the largest laundry franchise in Brazil with more than 350 points of sale. It won the most important market in Latin America because of this become one of the largest in the world. “The purchase of Lava é Leva meant the entry to one of our main markets and facilitated the understanding of the country” said Gómez.C

Through the app or the web, the client chooses when and where he wants the order to be picked up, and in less than 48 hours he receives his clean and ironed clothes. As it is a professionalized management model, you can plan and optimize the process, therefore ensuring a good price and a tight delivery time. Mr Jeff offers solutions for all types of customer profiles, from on-demand services, to price plans and monthly subscriptions for recurring users.